Good vs. Remarkable
I can’t get over how much Seth Godin’s Purple Cow has changed the way I look at business. It has been a couple of months since I read the book and I still have trouble explaining to people exactly...
View ArticleThe Power of Daily Deal Sites
If I’ve learned anything in my time as a business owner, it is that experience is everything. Every chance you get to interact with a customer, you also get a chance to give them a truly remarkable...
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Apple’s Ping: Why “$1.29 Buy” is the new “Like”
Post written by Matthew Egan. Follow Matthew on Twitter. The addition of a Social Network to iTunes 10 might not seem like a huge deal, you talk about music through comments, maybe rate a song or an...
View ArticleGroupon Finds Success in ‘no BS allowed’ Social Media Philosophy
Julie Mossler isn’t out to trick you. Mossler, Groupon’s PR & Consumer Marketing manager, openly admits that the groundbreaking deal-finding website has no ingenious master plan to manipulate the...
View ArticleVIDEO: How Twitter helps your SEO
The other day Danny Sullivan had the chance to chat with Google and Bing about how Twitter impacts Search Engine Results. This is the first time we’ve had some serious confirmation that SEO and Twitter...
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Does Gary Vaynerchuk think you’re a Clown?!
Social Media has become one of those buzz words that, like SEO, means different things to different people. Recently Gary Vaynerchuck went on a TechCrunchTV spot and was quoted as saying that “99.5%...
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Is Social Media ROI a Myth?!
I follow Simon Salt on Twitter, and I just finished reading his blog “Why There is No Social Media ROI“. Simon’s blog started out by challenging: “There are a lot of people who will tell you, in great...
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Google+ Could Change Everything (but probably won’t)
The Google+ bandwagon is accepting new residents by the hour. Posts exist calling out how Facebook’s days are numbered, or how it’s LinkedIn that should really be afraid of Google+, etc. Everyone has...
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Social Media Pisses Me Off
Social Media has become a buzzword used in as many meaningless ways as SEO often is, to make folks sound smarter, to make someone sound like they’re ahead of the curve, etc. (maybe this blog should be...
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The Farce That is Google+ (Expanded)
Sitting down to my desk this morning, I did what I always do after checking e-mail, I checked Facebook. I like Facebook, I like Facebook more than Twitter even and I like chatting, debating, sharing,...
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